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social media, small business guide, common mistake, attracting customer, small businesses make on social media
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Social media is a powerful tool for small businesses to reach and engage with their target audience, build trust and loyalty, and ultimately drive more sales. However, many small businesses struggle to get the results they want from their social media efforts. They may have a lot of followers, but not enough engagement, leads, or […]

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social media, Small business

Hey, I'm Tara

Meet the founder

Luxury marketing is my love language, but ROI is my obsession. With over a decade in marketing and more than seven years in luxury branding, I’ve spent my career helping businesses turn visibility into actual revenue. My background includes training under one of Houston’s leading luxury wedding magazines, where I learned exactly what makes a brand not just look high-end—but sell like one.

Since then, I’ve worked with wedding venues, medspas, private practices, and service-based brands that want more than pretty posts. My focus is blending elevated creative with ROI-driven strategy, so your marketing isn’t just a cost—it’s an investment that pays you back.

At Bloom Theory Marketing, everything we do is designed to help you show up with authority, stand out in your market, and actually see results from your marketing. 
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Tara Dotson Riley, Founder & CEO

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